LCSW, CST, M.D., Ph.D., etc.)įYI: Et Alia Press may edit your endorsement slightly for clarity and style and may create abbreviated alternatives for different applications. Don’t forget to add any professional credentials, if applicable (e.g. Insight: What unique insight(s) has the author brought to the subject?ĭon’t forget: Include your preferred byline including (1) up to two books or (2) your most popular/most recent book and your professional title. How is it different from others out there similar to it, and/or, if applicable, how does it help broaden knowledge and understanding in the field.Ĭredentials: Why is the author especially qualified to write about this topic? Endorsements may answer one or more of the following questions: These prompts can help you create a brief, powerful endorsement that supports the book. Tone: Can be formal or playful but in either case it sounds like someone is speaking directly to the reader/target consumer (not to the author or other party).Ĭontent: Focuses on what distinguishes the book from its competitors (the content, a new approach, the author’s experience/credibility, etc.) Brevity: A sentence or two is the ideal length.
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